A high-end residential community was generating a healthy number of leads from paid ads and open house sign-ups, but over 70% of prospects never booked a property tour. The sales team was manually following up, leading to delays, inconsistent messaging, and missed opportunities. There was no structured email nurturing funnel, and all prospects received the same generic follow-up regardless of interest level or buying stage.
Neha Sarkar, Marketing Manager
"The automation setup changed the way we manage leads. Now, every inquiry gets immediate, relevant communication, and by the time our sales reps call, the prospects are already informed and ready to visit."